Is misinformation the symptom but trust the cause?

We often talk about misinformation as the problem. But has it fractured our trust, or is it thriving because trust had already broken down?

The speed of innovation, the democratisation of information, cancel culture, and the rise of personal brands have all reshaped our relationship with media and institutions, from education to government to business. The old vertical lines of authority have flattened, with many of us now looking to peers, colleagues and influencers for information that reflects our beliefs more than the facts.

As crisis follows crisis, and politics gives way to gamesmanship, trust continues to erode. So instead of treating the symptom, should we be asking how we rebuild trust in our institutions?

Sarah is joined by Zoe Melarkey, Director of Communications for Coventry Building Society, Ed Hodgson, Director of Research, More in Common and perspectives in media to explore One Question in conversation.

Hosted at Soho House, 76 Dean Street, the evening offers you the chance to answer One Question in conversation with our community over a glass of wine and a bite to eat. 

9th September, 2025, 6 pm – 8.30 pm
Screening Room, 76 Soho House, Dean Street, London. 

If you are a member, RSVP to conversations@onequestion.live to reserve your place.

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