May | Have we forgotten that trust is a compounding asset?

Have we forgotten that trust is a compounding asset?

 Trust is often spoken about as a value, but rarely treated as an asset,  something that is built slowly, tested under pressure and often eroded far faster than it is created. Trust compounds over time, shaping reputation, resilience, and long-term performance with customers, audiences, voters, shareholders, and teams, but in moments of uncertainty, political volatility, or economic pressure, do we forget that trust is what allows us to navigate them?